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<\/p>\nAsics has unveiled a newly developed shoe designed for the runner who cares about fun before pure performance.<\/p>\n
Looking at the way young people experience movement and running, Asics has designed a shoe that encapsulates the best technologies developed by the Japanese company in recent years to achieve renewed lightness and ease of use.<\/p>\n
The design is avowedly Asics in the upper but reserves quite a few novelties in the midsole, which has a profile in the back that features a very pronounced sculpting and an incision in the heel, almost dividing it into two distinct pressure zones.<\/p>\n
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Asics told us in a chat that the runner they had in mind when designing it was young or otherwise a type of sportsman who likes to experiment and does more than just run. The result is the Novablasts: shoes that have both a carnelian soul and a sporty one in the broadest sense, since they also love training.<\/p>\n
The new generation runner does not only practice one discipline but has a broader concept of the sport and likes to differentiate workouts. For this he needs a shoe with a large latitude of use, so that he can vary workouts without ever having to change it.<\/p>\n
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Asics Novablasts make you want to jump and leap forward already because of their design. In fact, the midsole profile made of FLYTEFOAM\u2122 Blast is inspired by a trampoline and, thanks to its compound, is able to give a soft and responsive feel.
\nThe weight is very low: 275 grams for men and 225 for women, and ASICS’ AHARPLUS\u2122 rubber outsole, with three times the abrasion resistance of traditional ASICS outsoles, allows for more durability and better traction.<\/p>\n