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Brooks Run Visible, so you don’t go unnoticed

  • 2 minute read

The days are getting shorter and it is often not easy to train in daylight. Yet safety should never fail, especially when we have to make ourselves visible to avoid unpleasant encounters with moving objects that are much harder and tougher than we are.

To enable you to run anytime, at any time of day, and especially not to give up your workout even in the dark, at dawn or after dark, Brooks has created Run Visible, a new line of footwear and apparel that allows you to run safely, with total visibility.

By incorporating reflective inserts on the most moving points such as arms and legs, Run Visible garments allow you to be visible from a moving vehicle up to 180 meters away.

In fact, the collaboration with 3M resulted in a material with reflective, high-contrast colors called Carbon Black 3M™ Scotchlite™ that allows you to stand out in the dark and be visible from a distance to motorists.
Brooks’ Nightlife fluorescent color proves to be one of the most visible to the human eye in low-light conditions, and all products (from footwear to hats, gloves to jackets) have reflective details placed in areas of the body subject to high movement.

From head to toe

Brooks’ Run Visible collection includes several items such as the Carbonite tank top and T-shirt for spring and summer or the Carbonite jacket that provides lightweight, breathable and windproof protection. But there are also gloves, hats and socks and the ever-present footwear models made visible with “Run Visible” treatment such as the Ghost 13, Glycerin 18 and Levitate 4.

All Run Visible products are available in authorized stores and on the Brooks online store.
Throughout October, in addition, Brooks technical specialists will offer free personalized technical advice on all products in the Run Visible line during Brooks For You days at participating retailers.
To participate, you simply choose the day on which you plan to visit the stores and book the
service through the dedicated website. Fun initiatives and free monster gadgets are provided for those who attend.

Hey, don’t leave yet!

And it’s not over! Brooks also organized “Shown Virtual Run”: a virtual run
To not go unnoticed on Halloween. You could run wherever and whenever you want and then post a witty photo on your Instagram profile by tagging @brooksrunningit and using the hashtag #brooksrunvisible.
If you are among the first 100 who upload their business on the dedicated registration form (active from 31/10) you will receive the “show yourself” T-shirt.
For info and registration go here.

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